Archive for November, 2011

I am not a marketing person. In fact, as a technology person, I tend to find marketing people frustrating and infuriating. Most of what they say leads me to suspect that they might just be making things up as they go along. I’m not saying that’s the way marketing works, but I often can’t shake that nagging doubt.

Then again, there are clear cut cases where marketing is done well and its done badly. Apple knows how to market. Google does not. (more…)